The consent-based face licensing platform · Launching Q2 2026
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Consent-first marketplaceSGP · PESONA Pte. Ltd.Launching in 29 days
The consent-based face licensing platform
Your face.The new passiveincome.
PESONA is the consent-first marketplace where Contributors license their likeness to brands, agencies, and production houses — upload once, earn every timeit's used.
Your licensed persona appears across real brand work — outdoor, broadcast, print — while you earn passively from every render. PESONA tracks each usage, enforces the watermark, and routes the payout.
Advertising roles lost in twelve months as generative tools absorb creative production.
U.S. labor data, 2024–25
STAT.02
−33%
Drop in graphic artist job postings as briefs move into AI rendering pipelines.
Indeed Hiring Lab
STAT.03
−28%
Decline in photographer postings — the same shoots, fewer human seats on set.
Indeed Hiring Lab
Manifesto01 / 04
A face cannot be copied without consequence, owned by anyone else, or replaced by a machine.
AI needs real faces to render real campaigns.
The people AI is displacing are exactly the people who can earn from it.
No charity. No government. A market-based income built on consent.
The marketplace
Onemarketplace. Twosides.
Contributors license their likeness on their terms. Clients render the campaigns that need it. PESONA is the layer that makes both safe.
For Contributors
Earn from the asset you already own.
Onboard once. Control where, how, and for whom your persona appears. Get paid every time it's licensed.
01
Tiered consentAllow advertising and gaming today; opt into training data and synthetic-face participation only when you're ready.
02
Category & market controlsToggle beauty, fashion, food, tech, travel — and block specific countries — at any time.
03
Fair rates, set for youPESONA aggregates your reach across IG, TikTok, Facebook, and YouTube and sets a fair base — so you don't have to negotiate.
04
Local payoutsRouted through Stripe and Wise to your local bank, in your local currency.
For Clients
Cast a campaign without casting a shoot.
Brands, agencies, and production houses brief once and render in your own AI pipeline — with the license already cleared.
01
Brief-first marketplaceDefine the campaign — product, markets, media, duration — before you see any Contributors. No browsing without intent.
02
Render in your pipelinePESONA is the licensing layer. You keep your stack; we keep the rights clean.
03
Auditable consent trailEvery usage is tied to a signed brief, a tier of consent, and a payout — built for legal sign-off.
04
Built for ASEAN-first scaleSingapore PDPA as primary compliance, with markets unlocking on a regional rollout.
The revenue split
70%/30%
70% · To talent
You keep seventy percent of every license. No middlemen, no agents, no recoupment. Paid to your local bank within seven days of every usage.
30% · Platform
Covers payment rails, identity verification, watermark enforcement, breach litigation, and the small team building the consent infrastructure underneath.
Transparent · Locked · Always
From signup to payout
Fromsignuptofirstpayout.
Three steps. No agents. No middlemen.
Step 01i.
Register
Verify your identity, capture your persona — stills, video, and speaking variants — and set your consent tiers. Onboarding takes under fifteen minutes.
~15 minFree
Step 02ii.
License
Clients submit briefs. PESONA matches your persona to compatible campaigns based on your category, market, and exclusion settings — and surfaces the license for sign-off.
Match in ~48hNDA-blind
Step 03iii.
Earn
Every usage triggers a payout. 70% lands in your wallet. Withdraw to your local bank through Stripe and Wise, in your currency.
T+7 daysLocal FX
Roadmap
BuiltinSingapore. LaunchedacrossSEA.
PESONA is incorporating as a Singapore Pte. Ltd. with PDPA as primary compliance, and a regional rollout that puts emerging Asia first.
Q2 · 2026
Thailand · Malaysia · Indonesia
Launch markets. First Contributors. First brand pilots.
— Now
Q4 · 2026
India · SEA scale
Mumbai and Chennai under consideration. Regional brand expansion.
